The Swedish carmaker Koenigsegg is responsible for some of the most exclusive and technologically advanced high-performance cars in the industry. Between the pursuit of ultimate performance and sustainability, Koenigsegg produces, on average, just 35 vehicles per year. However, Koenigsegg has been thinking of expanding its production with a more affordable model, via the RAW Project. While the concept was introduced back in 2019, the model has yet to take physical shape. We don’t know what its production name will be, but like previous Koenigsegg models, it has the potential to change the supercar industry on a number of levels.

An “affordable” model will increase Koenigsegg’s production ten-fold

Founder and CEO, Christian von Koenigsegg said “we have been looking to expand our offering because, basically, our brand has outgrown our production volumes by quite a big margin” and with a more affordable model, the brand will reach that target. Currently, the most mass-produced model of the Swedish hypercar manufacturer is the Koenigsegg Gemera, which is the first hyper GT. Production started in 2021 and is limited to just 300 units. The upcoming, entry-level Koenigsegg is expected to be produced in much greater quantities and is expected to be for Koenigsegg what the Huracan is for Lamborghini.

It will raise the bar in its segment

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