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•    This weekend’s F1 race in Jeddah will host a special Mono R – the very first example of BAC’s ultra driver-focussed machine delivered to Saudi Arabia

•    BAC’s introduction at the F1 race reinforces the company’s intent to rapidly accelerate its presence in key markets in the region, including Saudi Arabia

•    BAC’s global reach extends to 46 territories with new international dealer partnerships close to being finalised and announced

•    The technology-driven supercar brand perfectly complements the ethos of F1, where innovation, engineering excellence and pioneering design are paramount

•    Mono R’s standing at the Saudi Arabian Grand Prix embodies BAC’s recent brand trajectory, underpinning a strategic global expansion
   

Briggs Automotive Company (BAC) will showcase at this weekend’s F1 race in Saudi Arabia the first-ever Mono R to be tailored, created and delivered direct to a customer in the country. By being part of the highly prestigious motorsport event in Jeddah, which is expected to be viewed by millions of people around the world, BAC is further demonstrating the…